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(article, Culinate staff)
Noticed the '"Smart green checkmarks on any of your groceries lately? The program, funded by major food manufacturers, suggests that such products as Froot Loops are, well, a smart grocery choice. Nutrition experts Walter Willett and Marion Nestle aren't pleased, and neither is the FDA or the USDA. But a professor associated with the program says it helps parents out: bq. “You’re rushing around, you’re trying to think about healthy eating for your kids and you have a choice between a doughnut and a cereal,” Dr. Kennedy said, evoking a hypothetical parent in the supermarket. “So Froot Loops is a better choice.” No word on whether that hypothetical parent might be considering, say, oatmeal for his kids' breakfast instead.